Friends of the Fair

The event will be on September 18 – 21, 2025 from 11:00 AM to 11:00 PM, at the Otero County Fairgrounds. The event will be attended by parents, children, sponsors, volunteers, community businesses, and many more. The Otero County Fair has over 50,000 visitors! 

About Us

The Otero County Fair Association is a non-profit organization dedicated to managing the fairgrounds facilities in Alamogordo, New Mexico. Our mission is to manage and care for the fairgrounds property, serve and assist non-profit organizations in Otero County, and contribute to the growth of our Junior Livestock, 4-H, and FFA kids. 

Thank you to our 2025 Friends of the fair

Champion Ribbon Sponsors

Blue Ribbon Sponsors

Thank you to our 2024 Rodeo Sponsors

Ranch Boss Sponsors

Ranch Manager Sponsors

Ranch Foreman Sponsors

Ranch Hand Sponsors

Friends of the Fair Sponsorship Packages

Champion Ribbon

$ 5,000 & UP
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook
  • Ten (10) general admission Rodeo tickets
  • Three 2X4 Banners (you provide) displayed in the area of your choice on the Fairgrounds
  • Business promoted as a Friend of the Fair on Radio, Print Ads, and Billboards
  • Two 10X10 booth spaces

Blue Ribbon

$ 2,500 - 4,999
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook
  • Eight (8) general admission Rodeo tickets
  • Two 2X4 Banners (you provide) displayed in the area of your choice on the Fairgrounds
  • One 10X10 booth space

Red Ribbon

$ 1000 - 2,499
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook
  • Six (6) general admission Rodeo tickets
  • 2X4 Banner (you provide) displayed in the area of your choice on the Fairgrounds

White Ribbon

$ 500 - 999
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook
  • Four (4) general admission Rodeo tickets

Yellow Ribbon

$ 150 - 499
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook
  • Two (2) general admission Rodeo tickets

Green Ribbon

$ 150 - 249
  • Logo and name will be displayed on Friend of the Fair Wall displayed at the Fair
  • Recognition on Website and Facebook

Rodeo Sponsorship Packages

Ranch Owner

$ 5,000 & UP
  • Sponsorship mention throughout each rodeo performance
  • Banner(s) hung in rodeo arena (you provide banner(s))
  • Add - on Money for an event(s) of your choice for Rodeo Performance ($250 maximum Add-on money)
  • Six (6) Reserve Seating Tickets

Ranch Boss

$ 2500 - 4999
  • Sponsorship mention throughout each rodeo performance
  • Banner(s) hung in rodeo arena (you provide banner(s))
  • Add - on Money for an event(s) of your choice for Rodeo Performance ($150 maximum Add-on money)
  • Four (4) Reserved Seating Rodeo Tickets

Ranch Manager

$ 1000 - 2,499
  • Sponsorship mention throughout each rodeo performance
  • Banner(s) hung in rodeo arena (you provide banner(s))
  • Add - on Money for an event(s) of your choice for Rodeo Performance ($100 maximum Add-on money)
  • Two (2) Reserved Seating Rodeo Tickets

Ranch Foreman

$ 500 - 999
  • Sponsorship mention throughout each rodeo performance
  • Banner hung in rodeo arena (you provide banner)
  • Add- on Money for an event(s) of your choice for Rodeo Performance ($75 maximum Add-on money)
  • Six (6) General Admission Rodeo Tickets

Ranch Hand

$ 150 - 499
  • Sponsorship mention throughout each rodeo performance
  • Banner hung in rodeo arena (you provide banner)
  • Add - on Money for an event(s) of your choice for Rodeo Performance ($50 maximum Add-on Money)
  • Four (4) General Admission Rodeo Tickets

Day Hand

$ 150 - 249
  • Sponsorship mention throughout each rodeo performance
  • Banner hung in rodeo arena (you provide banner)
  • Two (2) General Admission Rodeo Tickets